My name is Joe Peffer. Yes, I'm an investor. I run an investment company. I also run a real estate brokerage and work in real estate every day. But I'm a human, first. I have a family - In that picture to the left, that is my wife Adriana. My kids, Isabel, Leo and Maggie. Many fathers want to teach their kids about what integrity looks like. So do I. But more importantly, everyday, I want to demonstrate it.
Back in October, 2008, unhappy with the way that my current big-box brokerage allowed me to treat my clients (always pushing for more and more of my clients hard earned home equity to satisfy their shareholders) I opened my own company. I wanted to treat people fairly, to properly educate them about real estate transactions and become a go-to source of information.
Little did I know that the 'great recession' had just kicked off and that the next few years would be very lean. In the end it's all worked out and I have hundreds of happy clients and a family who has done well by me doing right by my clients.